Small Business

Videography

At Orange Impression, we specialize in creating high-quality, engaging videos for small businesses that showcase your brand, connect with your audience, and drive results. Based in Eau Claire, WI, and serving businesses across the Midwest and nationally, we understand that video is one of the most effective tools to tell your story and highlight your products or services.

Promotional Videos That Convert

We craft promotional videos that capture the essence of your business and leave a lasting impression on potential customers. Whether you're launching a new product, promoting an event, or showcasing your unique offerings, our videos are designed to drive engagement and increase conversions. We focus on creating dynamic, visually appealing videos that highlight your business in a fresh and exciting way.

Testimonial and Case Study Videos

Let your satisfied customers do the talking! Testimonial videos are a powerful way to build trust and credibility with your audience. We create professional, authentic testimonial videos that showcase real experiences with your business. Case study videos dive deeper into how your business solves problems for clients, offering a compelling story that resonates with potential customers.

Brand Storytelling That Connects

Every business has a story, and our brand storytelling videos bring that story to life in a way that emotionally connects with your target audience. Whether it's the history of your company, your values, or the mission behind your work, we help you create a narrative that builds a strong, personal connection between your business and your customers.

What Makes Our Small Business Videos Stand Out?

  • Cinematic Quality: We bring a professional, cinematic approach to every video, ensuring that your brand is presented in the best possible light.

  • Custom Strategy: We collaborate closely with you to understand your goals and tailor the video to meet your specific needs—whether you’re focusing on brand awareness, lead generation, or product promotion.

  • Professional Editing: Our expert editing team creates polished, dynamic videos with clean transitions, vibrant color grading, and attention-grabbing effects.

  • Customer-Centric Focus: Our videos are built around what matters most to your customers, making it easier for them to connect with your brand.

Corporate Event Coverage

Capture your corporate events in a way that showcases your brand’s leadership, innovation, and culture. From product launches to company anniversaries, our event videography helps you preserve these important moments and leverage them for future marketing efforts.

Serving Small Businesses Across the Midwest

While based in Eau Claire, WI, Orange Impression works with small businesses nationwide. Whether you’re looking for a one-time promotional video or an ongoing video series, we have the skills, experience, and creativity to bring your brand’s vision to life.

Why Video Is Essential for Small Businesses

In today’s digital-first world, video is one of the most effective ways to engage potential customers. Over 70% of consumers say they prefer video over text when learning about a product or service. With the right video content, your small business can stand out, build trust, and convert viewers into loyal customers.

Worked on recording a music video and documenting a live show with Orange. Amazing artistic vision and is a great collaborator!

— Alyssa Hanson
Alyssa Hanson Music